Smiles Unlimited Dental Labs Project Case

Visual Brand

Smiles Unlimited Dental Laboratories Brand


Smiles Unlimited
Dental Laboratories

Located in Petaluma, California, Smiles Unlimited Laboratories works with local dentists to create stunning cosmetic work for the community with USA made materials only. For over 30 years, they have been committed to providing the highest degree of excellence possible for our dentists and their patients. They never sacrifice quality or promptness and keep chairside to a minimum. And wanted these qualities to be incorporated within their branding.

Overview

Smiles Unlimited Laboratories is one stop resource for all cosmetic restorations designed to restore natural dentition. A laboratory devoted to helping you build your practice, one SMILE at a time.

Operations are conducted in a modern facility, using the most up-to-date computerized equipment and the finest materials. Their artistic abilities and years of acquired expertise allow them to create restorations that will rival nature.

All which needed to be incorporated within their new brand design. I designed and developed the logo, stationary, business cards, email marketing templates, direct mailer designs, company brochure, product specific materials, sell sheets, postcards, company video and so on. The materials were designed with the purposes of educating dentist on services offered as well as promote the company.

Design projects include:

  • Identity Branding
  • Logo Design
  • Website Design
  • Video Productions
  • Digital Marketing
  • Graphic Designs
  • Print Media
  • Marketing Consulting
BROCHURE
The company brochure design has a clean, sterile feel without seeming cold and stark. The shade variations using the company colors evoke a feeling of dental professionalism, informative, yet warm and user friendly. I incorporated surgery photos into the design but put the focus on the product and animals. The purpose of the brochure is to introduce the dental lab and services.
WEBSITE
The company website was the first on my list in creating the branding package. I combine and organized the content and develop a user friendly navigation that would lead the viewer to specific areas of interest that were most prevalent to the target markets.
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Client Comments:
" Everything I needed and more to market my dental lab "

- ERIC, CDT and owner


Creative, effective visual identity brand designs that translate across many types of media.

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